Our Team.

  • JOANNE CAMERON • MARKETING DIRECTOR & MANAGING PARTNER

    Joanne has held senior positions, leading marketing teams in NZ, Australia, the UK, and the Netherlands, bringing a diverse range of experience and strategic mindset to the table. Having led Pricing Strategy and managed Online Sales for global travel company Club Med, she has a strong commercial skillset. Prior to this, with Air New Zealand she was fortunate to work on a major global re-brand of the airline, and launch Grab-a-Seat. Joanne knows how to identify opportunities for growth and build competitive edge.

  • MELANIE COOTE • CREATIVE DIRECTOR & MANAGING PARTNER

    With over two decades in the design industry and six years running her own UK-based business, Melanie had partnered with prestigious beauty brands like Estée Lauder, Tom Ford, and M.A.C. Her portfolio spans advertising, marketing, and brand materials, along with overseeing production and in-store installations at top UK retailers. Melanie's extensive expertise enhances branding and customer experiences, offering a unique blend of skills to elevate your brand's impact.

  • SARAH TOWNSEND • ACCOUNT DIRECTOR

    Sarah has gained a wealth of experience over the years, namely through her role at one of New Zealand’s finest brands, Icebreaker, as well going on to be instrumental at Content&Co (a nationwide social media and content agency), and then most recently being responsible for a marketing strategy reset at the Canterbury Chamber of Commerce. Sarah is a strategic marketer with a passion for driving agile teams to deliver exceptional marketing results.

  • ANNA HARDWICK • GRAPHIC DESIGNER

    Anna is a talented senior designer who brings a wealth of experience to Papiermache, developing a wide range of design, marketing and advertising material for our clients. Having contracted to top agencies for many years, Anna has been privy to working on some fantastic global campaigns, leading retouching and production teams in London, and design teams in Sydney and Osaka. Anna also illustrates and animates, allowing us to create customised and memorable content.

  • LILY CURRAGH • ACCOUNT EXECUTIVE

    Lily coordinates campaigns and social media outreach across the agency. With a strong attention to detail, and the ability to embrace her client’s objectives, Lily excels in coordinating extensive communication plans with multiple deadlines and moving parts. Her specialisation lies in serving netball-based clients, exemplified by her work with The Trident Homes Tactix and Netball New Zealand.

  • CARRIE MCINTOSH • DIGITAL SPECIALIST

    Carrie has over 6 years of dedicated experience in crafting successful Google and Facebook advertising campaigns for service-based and e-commerce businesses. Her core focus is creating strategies that resonate with the right audience at the right time. Positioning ads in the market where they are most likely to convert.

  • ELLA SHEPHERD • ACCOUNT EXECUTIVE

    Ella supports the Papiermache team on marketing coordination and graphic design, with a particular interest in branding and illustration. With experience in both marketing and design realms, Ella's got a unique knack for bringing creative flair to our client’s projects. Ella has worked alongside a variety of clients, including some iconic New Zealand brands such as NZFW and Bendon Lingerie.