The Status Now app is an exciting new solution to come out of the US market to help balance the competing demands of day to day life. We were engaged on an extensive project to design their branding and digital assets.

Status Now’s mobile application design required coupling an enterprising brand story, with clever functionality that would bring to life a superb solution in the app.

Our aim was to both engage the user in the look and feel of the brand, while also ensuring the user experience was easily navigated by users who need to balance the increasingly competing demands of their busy lives. The design needed to meet the needs of a very broad range of users, from large scale business corporations and call centres to shift workers and personal users, right across the United States.

The resulting application is clear, concise, and un-demanding.