CENTRE OF CONTEMPORARY ART

Project Scope:

• Brand Strategy Development

Location:

Christchurch, New Zealand

The Centre of Contemporary Art (CoCA), is dedicated to fostering a vibrant and dynamic art community in Ōtautahi, Waitaha.

In a collaborative partnership with CoCA, we developed a brand strategy aimed at connecting art enthusiasts, both local and global, with the rich cultural tapestry of Ōtautahi while promoting contemporary art and local artists. It was an honour to be engaged by CoCA to help contribute to a deeper understanding of their brand, and the role they play in the community.